By Lisa Anderson
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Design-oriented companies reminiscent of Apple and IDEO have proven how layout pondering can without delay have an effect on enterprise effects. but such a lot managers lack a true feel of ways to place this new method of use for matters except product improvement and revenues development. fixing issues of layout pondering info ten real-world examples of managers who effectively utilized layout equipment at 3M, Toyota, IBM, Intuit, and SAP; entrepreneurial start-ups akin to MeYou future health; and govt and social quarter businesses together with the town of Dublin and Denmark's the nice Kitchen.
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I've Been Thinking: Turning Everyday Interactions Into Profitable Opportunities by Lisa Anderson