By Krishna Uppuluri
In this Internet-age of fast-moving enterprise possibilities, it is very important evolve swiftly from idea-excited engineers to business-aware marketers. This publication follows a workbook method of supply marketers a quick-start on a large diversity of industrial life-cycle subject matters resembling research of principles, founding group dynamics, advertising and marketing, revenues, and investment. The objective of this booklet is to supply a couple of levels of early correction for marketers to prevent many levels of deviation, later, in the course of their entrepreneurial flight.
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Engineer to Entrepreneur - The First Flight by Krishna Uppuluri